the pre nup

Wedding advice and inspiration platform, The Pre Nup is in need of a fresh rebrand to communicate not only it's passion for weddings and love but its personal and playful approach. The branding needs to speak to modern, self-assured brides-to-be to show them that they can plan the wedding of their dreams, whilst having fun and enjoying the planning process. With the goal to create a brand identity that feels fun yet chic, the branding needs to be clean and girly, yet with a hint of playfulness

overview of brief:

The Pre Nup provides inspiration, advice, answers and resources to to help brides-to-be enjoy the process of wedding planning. With essential tips and advice as well as swoon-worthy wedding inspo, The Pre Nup guides brides to a place where they feel confident, supported and in control of her wedding day and beyond.


Fun, flirty, retro, feminine, playful, feel-good, inspiring, sisterhood, chic

brand illustrations

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